“The Business Value of Computers-Why the book is so expensive? What we’ll learn from the book?”

The business value of computers

The Business Value of Computers-an executive guide, this book has launched in 1990 by Paul A.Strassmann. As of July 2021 ‘, The Business Value of Computers costs around 51,687 Indian rupees or 694 dollars in Amazon In. Even if your check in Amazon.com you will get the used one from $60 to $167 and the new one will cost you around $877. You can get the book from Amazon. So, one thing is clear that the price in India is not high due to any import duty. In the U.S. or Europe also the book is costly.

Why the book is so expensive?

Before discussing the book first let’s know the author a little. Paul A.Strassmann was born in 1929 in Slovakia. He was a recognized Professor of Information Sciences at George Mason School of Information Technology. 

Paul A.Strassmann was born in 1929 in Slovakia. He was a recognized Professor of Information Sciences at George Mason School of Information Technology. This book was the 2nd book that he has written. Soon after the book was published, it became so popular that once Steve Jobs (co-founder of Apple) mentioned the book in MIT’s speech.

Steve Jobs on The Business Value of Computers

The tale of “The Business Value of Computer” began when he joined Xerox in 1969 as head of organization and data frameworks with overall responsibility regarding all inside Xerox PC activities. From 1972 to 1976 he filled in as author and senior supervisor of its Information Services Division with the obligation to work corporate PC habitats, correspondence organizations, authoritative administrations, programming improvement, and the board counseling administrations.

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What would you be able to get from The Business Value of Computers?

Mainly, in this book, he covers his exploration of the connection between data innovation or information technology and the benefit of firms.

He presented significant developments in worldwide telecom the executives. From 1976 to 1978 he was the corporate chief for overall PC, media communications, and regulatory capacities. He was a vital supporter of molding Xerox’s business system for office robotization. He grew new strategies for assessing the efficiency of PC speculations.

If you are from the ’70s and during 90’s you started to start any business, you may have heard about the book. The book will tell you about the early evaluations. How banking industries evolve, how IBM helps other businesses, early age of PIMS (Personal Information Management System), why executive matters more than the system. Strategic investment to risk analysis, Cost management system, Computer-based communication, early age of emails, financial guidelines, and more.

We will provide you with a few examples from the book to understand the quality it offers-

There is no relation between computer expenses and the profitability of businesses. This book will show you why. You will also learn that companies competing in an equivalent market with a similar capital structure and the same computer models can deliver different financial results. The books will teach the executives, who are trying to attract value from their investments in computers. He claims that after reading it, you should have greater confidence in getting information technology to help your organization achieve its goal.

“‘The same data can support different arguments’. If your management disapproves of your proposal, you can start accumulating different data to support your position. This is one corporate way of fighting budget dollars. Hiring consultants are another way of repackaging lost causes.”

While comparing the revenue per employee, he used the top 10 and bottom 10 companies from Forbes 500 from 1986. He extracted the shareholder return. “Average return of top 10 firms are 46.6% and the revenue per employee stood for $98,250. The average return for the bottom ten firms is around -1.9% and the revenue per employee was $135,776.” So from these can we say that there is no similarity or relation between Revenue-Per-Employee and performance of the firm?

Above we mentioned a couple of examples, what you will get from the book.

Afterward, Paul A.Strassmann became an author, teacher & lecturer, and advisor to firms such as AT&T, Citicorp, Digital Equipment, Texas Instruments, General Motors, IBM, ING, SAIC, Shell Oil, Sun Microsystems, and General Electric.

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Other books by Paul A.Strassmann

Information Payoff: The Transformation of Work in the Electronic Age

The Politics of Information Management

The Irreverent Dictionary of Information Politics

The Squandered Computer

If you want to check out his more books, articles, and biography visit Paul A.Strassmann